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2025 California Nutrition Incentive Program

CA Department of Food and Agriculture · 80861

Matching funds & resources

Source matching-funds field: Not Required.

Matching funds and leveraged resources are different requirements. Read the description and reviewed rules below before determining resource commitments.

About this opportunity

For the 2025 CNIP Request for Proposal (RFP), CDFA is seeking project proposals from eligible entities to distribute nutrition incentives to CalFresh shoppers using their benefits to purchase fresh, California grown fruits and vegetables at direct marketing outlets (Certified Farmers’ Markets, Community Supported Agriculture programs, and farm stands) and small businesses in California. CalFresh shoppers should be able to receive the incentive at the time of purchase. Projects that reach low-access areas and low-income populations, particularly communities where a large proportion of the population is eligible for CalFresh and experiences high rates of diet-related diseases, will be prioritized. The intent of this RFP is to select project proposals to combine into a unified state application for CDFA’s submission to the U.S. Department of Agriculture’s National Institute of Food and Agriculture Gus Schumacher Nutrition Incentive Program (GusNIP).

Funding geography: Not specified — review source. A funder’s address does not establish eligibility.

Funding instrument: Grant. Issuing jurisdiction: California. This is not a geographic eligibility determination.